DISNEY BUYS PIXAR

In 2004, Pixar declined to renew its contract with Disney and appears to be poised to distribute its films on its own.

Pixar has been a significant group in the entertainment industry and being a household name after the success of Toy Story it is clear that Disney felt the longer term benefits were worth the cost.

On opening weekend, Toy Story earned $39.1 million, enough to recoup the production costs. By the end of its theatrical release, the film had netted over $200 million in box office receipts, an incredible number for an animated feature.

One week after opening day, Pixar went public with a stock price set at $22. The price soared to $50 on the first day of trading, turning Jobs into a billionaire. Pixar went on to renegotiate its contract with Disney and released six blockbuster films that made well over $1 billion.